Videos: Tech to Trails
LinkedIn Short Form
LinkedIn made a massive investment in its video infrastructure in 2024 and has continued to do so this year. I started creating videos on LinkedIn and have found some success, with over 160,000 impressions in 2025.
YouTube SEO
Potty training my daughter involved making her sit on the potty every half hour and timing her for a minute. YouTube timers with music and numbers are essential to her success. I took the opportunity to make a utility channel of timers where I mixed loop songs from an open-source catalog of sounds and melodies.
Creating YouTube timers is far from original, so any success I’ve had has been due to a clickable image but, more importantly, YouTube SEO.
Long Trail Long Form
Public land management is people mess management. Thousands of people essentially live on the Appalachian trail for months every year to hike from Georgia to Maine. It took me 190 days to go 2189 miles, which is a lot of meals.
During the pandemic, public lands saw enormous pressure from a ballooning population desperate to get outside their homes. I was part of a small team that created education to limit coronavirus exposure and its exponential impacts.
The top image on the right links to the 40 minute live presentation to 500 people.
The bottom is a shorter video to go at the growing impacts of hammocks while providing context to their history.
